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Channel / Source:
TEDx Talks
Published: 2017-09-12
Source: https://www.youtube.com/watch?v=ocx1cBgiSyY
even though it feels like reassess sites he is faced with so many challenges and uncertainties have you ever thought about the fact that we are the most informed most can makes it the most educated humans ever roamed the earth what exciting time to be alive being a business consultant consulting businesses on sustainability and resilience it makes me think about what all the things that is required
for business to be in existence lit saying twenty thirty so unfortunately we cannot predict the future and I've got work to support at home so I would like us to polls and zoom in on what it is we know today we live in a world of disruptive technologies we came changes have come and change the way we commutes how we pay how we shop for things
some of the most but the biggest and fastest growing organizations in in today's world did not exist ten years ago but enough itself confident enterpreneurs came and they change the way we do business we all I can mix it empowered and democratic society social media has changed the way we go about our daily lives and I'm pretty sure most of you has posted on in some
form platform about being here today recently in the quarterly reports of Facebook mark Zuckerberg mentions that one point eight billion people have access to Facebook was now using Facebook that is the total equivalents of the world's population and nineteen a team to put it in perspective and that's not even a hundred years ago geographic borders and limitations has disappeared and the world has become flex we
know and we care about what is happening at any place in the world at any time having this platform and being able to share information free three D. change the way we view and say news so everybody that has a smartphone is now a journalist and they will shape anything that they believe is in use review so this is given the society of voice the public
a voice a voice that can be used for crowd source of crowdfunding sourcing crowd funding %HESITATION endorsing organisations boycotting organization discussing political and societal issues the power is now with the public and there's been a power shift in power from the monopolizing connected an influential few to the informed public society has certain expectations of that business needs to it yet you and these expectations if they
not mates they will use this voice this power that I spoke about to make sure that organizations acts in lime it's not business as usual and organizations that do not realize the interest and pay attention to the interests of society and think that this corporate social investments initiatives that they previously had is gonna be enough they will not exist in twenty thirty I believe there is
something called a social licensed operates this is not a new term and it's been using the mining industry for some decades it refers to the bar in that is required in the local communities where these mines actually operates in but today mentioning that the world is flights it's not limited to geographical borders it's not limits its to certain industries and organizations all organizations now needs to
maintain the social Lasance operates identified five key behaviours for societal requirements for organizations check yet you to maintain the social office operates and the first one being honest organizations need to be honest about how they go about doing their business with information being freely available and sometimes even leaked society is acquiring good organizations is honest and ethical in the way they do business I'm just thinking
about a few examples that %HESITATION of what had recently happened in what comes to mind is of certain family I'm not gonna mention by name that is not welcome to do business inside Africa anymore and the reason is because of the perception of how to go about doing business another example would be a very big global organization that was not honest about the system that measure
emissions you can just imagine the reputational damage that this organizations has faced we as society he has suffered from there is severe income disparity and there's more and more pressure on organizations to it to allow for equal opportunity for all and if organizations do not provide fits we what we want them to be honest to fourth to deny us to do that responsible so we trust
organizations with all types of dates are from your banking details photos you Shea on social media %HESITATION to sometimes dating profiles this information that you not aware that to trusting when oz ation what that was organizations with is what you search for on Google or even your location at any point in time or does ISIS needs to be responsible without all information cyber crime is a
reality in of your information lands in the wrong hands it can be used for forty ducts of its use or even expires you chatting to to faith the environment is very high on our priority list and organizations need to make sure that they measure and monitor the impact they have on the environment they need to they need to incorporates and and take into account the impact
they have when doing business and creating working environments and spices they need to promote human rights over the public is not going to support organizations that support in your main working environments for example making use of child laborers in two sets so a lot of organizations still see the social media phenomenon as one of the biggest risk I see it as one of our biggest opportunities
because what is nascent theory is that we need to engage with us stockholders meeting gate for society and make sure all product and service operates offerings appeal to them interestingly enough if you think about it these ecosystems that he created for ourselves government and organizations consist of people people that forms part of society we need to encourage shop all inclusive stakeholder proper approach with is gainful
old impulsivity between propulsive society forward in of itself this almost goes without saying because we are living in songs exciting times when it comes to technology change but we need to be in benefits of the way the markets the way we look at all products and service offering with that engagements I believe that's organizations should not try to play catch up draw the heat the way
and that's if I drones they gonna be left behind in mock not exist purpose sorry if you look at some of the biggest and fastest growing organizations and you talk to the leaders that will have one thing in common a greater purpose so they try to solve some societal problem is try to better society we're looking at connecting the world through looking at self driving because
an alternative energy solutions and solving medical problems that as a society is not gonna support organizations Betsy that their main aim is to enrich a few we once they meant to be part of the solution organizations need to realize that this is a massive shift from shareholder to cycle there and that includes the general public chasing profit is not going to ensure that your business is
going to be in existence tomorrow it's not going to ensure your sustainability and now brings me to what is the social license operates and I mean who's going to regulate sits there is no governing body there's no rigid lights are and the requirements to obtain and maintain the social Austin's operate is gonna change as the society's it's patience is gonna change the biggest risk for organizations
the fact that there's gonna be no warning you're not going to get a blue lakes %HESITATION and they know you learn it it's %HESITATION minaret meets %HESITATION and and being you cuddles this going to be no fines for non complying Sioux societies requirements it's going to be disruptive I believe I want to leave you with the statements something to think Abbas and maybe even the thoughts
