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Channel / Source:
TEDx Talks
Published: 2017-08-25
Source: https://www.youtube.com/watch?v=ASOMd8Nu3ao
does that mean I'm there and I'm re-attempt open it needs some mates understanding a little bit more science about it and definitely talking about it each so Bob Graham don't need the brickwork process of creating a company not because you're doing something real Ralph or doing something you don't really and actually began back in on the our own seven or pondered look part of this are
not both site students and we end up right and they are so the basic concept of the organization loss to come up with a solution that would be something between what we did it because we live in and work with your Dick on Capitol something that would be a good let ray you could actually properly from something that would benefit somebody else robocop which is the
more it definitely because anyone would want like in the company but how can we what do you know we and need the birds recommend that the sender and the first project that we actually came up with was logic job it was are also laden really electrification project in this project has gone ahead and it will work well on that look you in India and we came
up with a very simple business market we said you only meet people who are often it will get on-again you got me reading by the government of Britain that that needs each time we did it the insult me up to kind of hold up or not got rid of minimum back in NY and the most important thing that I think we create and in the process
was not personal alarm then you one sign it are not not how it would be a night because you know how religions a structure work redevelop the finances product at all he said that if we could subsidize the price of those who love of all would be my people then we would be even to help them needs fifty percent of the money we don't give it
to them hopefully that the moment we give something to somebody you definitely don't value it and the other fifty percent would be something that even in your mind linked by you the product began a product sheet and they actually get like Richard regard consequence and or yeah project can argue then and you're in it looking deep religious upbringing knock on Marcia and I think that you
know visits to all these different issues including unwanted pregnancy realize that a lot of people in our current new look in this and just to give you a glimpse of how much it would be just a couple of years ago the statistical sixty in agriculture and I like you know you need to talk semi democracy post office but you know the bar and what is its
contribution to our this thing called GDP night we you talk about that you did you not and it's definitely not an abortion issue and why is that not enough issue I'm many simple questions who are present but some of us were economic students some of us were marketing even though I think about food and marketing so it was just you know either cry will deny expediency
do you like that earnestness what I learned was out there that you have no idea about are when I was just walking through the door when I realize that we don't have it looking like your I know what's what problem do you have and when we walk into a village shop we see we see things but we never imagined and we so this difference can be
entered their sport our western at a normal morning how does this acronym lies this industry we ended up learning a lot about the basic problem here and I'll give you a very simple example Indiana one of the words you use worker you but you know more than three hundred thousand tons of called neat just goes needs or wants but you don't have enough money back back
those we know that much about it so we're dealing with a problem that is just not right you know or problem it exists at multiple levels and how could we possibly as a bunch of people in learns about Eugene that or sixty percent of our country that was the challenge that was set in front of us and we do not recorded just a part of college
and you know I hope it works that way but it you know we need your oil expedience we need dark nearly all you need to see our morning walk you need to understand how products work where the products and or not and you don't know what's the probability of success and you know what someone brought droplet consulting companies some of us will work media how you
get a lot money order and at that point of time we understood that this one segment of mac should I go what you need upright many understanding or not I was walking is actually a very underutilized market in India ring you talk about them when we talk about cannot when we talk about that you got big cyberculture new yeah but yeah anybody limited application I don't
once we understood that it is a lot of application what I thought we need to have some kind of put the that would actually start off by doing some basic identity in these different artwork and the one that we shot this was animals and I'm specifically regarding a terrorist because that's the genius the lan bumps all over the big difference in this you can see all
the power this locker to work yeah we need you you are or not but it's not a different types of animals that seem to be up there like yeah Democrats your domestic it but I absolutely know how your account you don't they're not government bonds very popular any book you probably come from the scene lot family somewhere oracle walk would be having a similar genetic make
up at some point that doesn't need it's beginning to seem not and that is exactly the difference between a catalyst in the garden are written so I think you need the heightened it see yes he being the psychoactive element demagogue ballpark that causes background we are beating up the one you were on but as the hemp plant these extreme you know and it's I guess what
I need part or not I think this you specifically point out your application now helpless baby state for us because it had a massive new street our specific anywhere any company that ever went to war or ever needed to believe that he starts you needed him essentially another talking about %HESITATION Napoleon's invasion gushing all we're talking about not on here no fighting the war on America
biking was are in fact him by his being the oldest cultivated crops or known to mankind it since more than six thousand years ago we've been cultivating hemp and we've been using it for a lot of different purposes op if I can be forged for Scott but the model was designed around him fibers and was brought up proclaim to be ten times stronger than steel that
was also designed to run on him if you would %HESITATION up a lot of different nuclear disasters it also would %HESITATION that have we need to be left the soybean are I know non usable condition this one up specific on in science are two qualified to do mediation so we had a mediating the soil using him because of it too structured and a week and get
it out the toxins in the soil some of the big Scott companies in the water specifically from your %HESITATION work with tend bar or did he donated cop annually from here my book and it would be a shock like that or everything we considered about cannabis that would be a drug would actually be present enough god that we well how do you have is a thirty
eight billion dollars %HESITATION global industry I madly based out of the U. S. China and you're a it's definitely coming up in India with all the research that we are doing hemp can make specific grade self graphene like goblin at the same time Canibus is currently being studied as a medicine and different on please and waters have what did I didn't do a big company says
all the consumer companies take we would call already worked with him and we have a very good example with the body shop so let me and a few of my colleagues were traveling in a direct and we saw this female use hemp seed oil was have presented a crop of what our current and %HESITATION issues using this hemp seed oil to get rid of a stretch
marks and she was applying it on his skin then everywhere and we just happened to us the local who walked away is this why you applying the soil and he said the specific oil helps them and remediating this skin that dead yet and I'm hoping them regenerate it that the I mean some and then we come back did that lead to get a train back to
Bombay and we in that even a shopping mall we see him is Marcia rising dreams by the body shop and that was all a moment that there are people in our villages who normal for these amazing piece because of the indigenous techniques and we have west on big businesses will being able to actually what that and box it up or not %HESITATION which we buy aspiration
in me so that would transition off what indigenously exist or how %HESITATION how old western concept is mortified because I come background so that's an important thing I would is modified and sort out there gonna be what we don't have all the god do that will make you a I'm just you know say no mom I'm not going to have it but did we have a
some of our colleagues out in different parts of the wood and don't let it locked is so much better than how the god who this is one of one of those I have moments of your lies ation that how some often indigenous things I'll need be what these big companies are popping and they're actually break down what are the total number of users that hemp has
because of its nature as a seed on a fiber grow but can be applied in all host of industries I mean you're definitely has a lot of its own wire that feted him but we don't have our own standardized versions of like we have standardized but I'd use of a nice way of standardized but ideas of wheat goes these are cultivated crops hemp is primarily a
wide and federal crop which now we're bringing you more of a domesticated man as as we talk about different countries and different economies we can look at China which is a lot of the woods biggest him there was more than two and a half million check farmers grow him or hemp is one of the biggest commodities that is single handedly procured by the Chinese be any
because of its five applications yeah bed linen that Salk's their clothes everything is made from him are some of the bigger a fashion brands in the to be definitely grow their own hand goes to process it just extends to the short I'm reading gone and he's a hundred percent him short it's made from the boss either open all countries like Slovenia use hemp as a source
of our law because it as I said you know it's gone and you see big brands like HMM now are getting into working with sustainable fabrics like him because just to give you a perspective ham grows in ninety days let us often takes around seven months to completely harvest and it's a thousand times less so water to grow this it's literally a wheat crop so you're
actually growing wheat crops and it gives you a fine quality sigh of fiber and just like slacks or linen study is one of the most or expensive fabrics that's available within the five a segment are companies like each N. M. R. even see any globally I'm looking at a sustainable mandate which I'm excited that would not be so thought an intensive crisscrossing is a soccer to
the economy is so it's the use of pesticides the use of water and realizing that with the water table drastically going away well hemp is also being used in new age materials I just mentioned supercapacitors knowledge being stakes %HESITATION as talking about batteries and how the hemp fibers skin can produce amazing get it activated goblin as I said Indian farmers already have a lot of him
specific billion if we talk about a certain latitude of northern India and there's a very wide and federal you would find it in most pieces it grows like a weed all we're doing as an organization is sporting it took the scientific process also what is the difference between cannabis and hemp and explaining that to the government because the government is one of the most key stakeholders
in what we're doing what we don't my says as is there that you need to be and appliance we're betting the future of our enterprise on do you believe you have the government to understand the difference between different that has been identified globally by different mandates and also be defined by the United Nations convention on the same so it's not just about us creating one product
or us trying to send the fabric or fibres it's just not that one thing and that's the biggest mistake people make when when they want to start off a come is one thing you you don't graduate that you whenever you start off with something for us to create a platform for us and you can all just one big get out however amazing a product is you
do not have the distribution you do not have the understanding of this you do not know how much money you would you would need to get that out you need to create an ecosystem for yourself on that ecosystem is usually validated by the following people that we mentioned it the first one and the most important one is is the kind of company you're trying to make
actually exists somewhere else does is it happening what is it like you're living in that that this there's a reality and global have companies exists and what did they do how did they make money out of their head death farmers I would be helping the environment that is the government and policy makers because it comes from the same plant family as cannabis it's did it you
need to so how do we work with the regulated commodity which is actually very beneficial as well social guessing that I'd kind of picture two words these policy makers and of course he's policy makers are going to be live betting heavily on scientists and researchers goes when a private limited company that can have a deeper DD abortive to make money but a process I distinctive validate
in that we well then come the actual farmer who's going to benefit the most from this because he's going to get a profit and grow already quickly this knock me too much input cost can harvested and has had any bio so it creating a simple agriculture technology system where we know a lot of farmers going to go and we know what we can buy it at
we're making supply and demand more to live in by actually having gone but acts with the farmers were treating them as business partners I'm not specifically as just somebody that we need to take at all our updated comes in dusty partner supporting of course all the raw material that we're working with we need big industry to actually buy that wrong what do you do that's only
that much that a small company like us can do we need to get big CDS players involved in this so I have gotten along a thousand things but we're only concentrating on that's the most important one the things that we actually so by that food clothing and shelter this this crop can provide us with all these different things civic really what we're talking about food it
provides us with some of the highest good it'll make IT six and nine essential fatty acids within any essential oil that is available that is so much better in comparison to lax and other seed oil discretion routine have has the highest amount of so you would protein our boards hundred grams also has the highest